Legacy revitalization
What does it take for an independent artist with an iconic legacy to not only re-engage their historic fanbase but also capture the hearts (and streams) of Gen Z, translating that renewed relevance into estimated seven-figure revenues? So Pink Management embarked on this journey with Jennifer Paige, focusing on her worldwide hit “Crush”. Discover how our integrated label services, strategic PR coordination, and deep audience understanding transformed a 90s anthem into a sustained streaming sensation, proving the immense potential that strategic revitalization holds for discerning artists.